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Sunday, July 26th, 2026

Rego Interactive Announces Sports IP Co-Development Project to Expand AI-Powered Digital Sports Operations





Rego Interactive Co., Ltd: Sports IP Co-Development Collaboration Project

Rego Interactive Co., Ltd Announces Major Sports IP Co-Development Collaboration Project

Key Points of the Announcement

  • Strategic Collaboration with Third Party: Hainan Rego Network Technology Company Limited, a wholly-owned subsidiary of Rego Interactive Co., Ltd, has entered into a one-year sports IP co-development collaboration agreement with an independent third party.
  • Full-Cycle Sports IP Incubation: Both parties will jointly advance the full-cycle incubation, content operation, and compliant commercialization of sports intellectual properties (IPs).
  • Operational Leadership: Hainan Rego will lead the overall project operation, including content review, business decision-making, coordination management, and compliance control.
  • Agency Support: The collaborating party will provide full-process agency operation support, leveraging its professional new media operation system.
  • Expansion in Sports Digitalization and AI: The project marks a significant step in the Group’s strategic deployment of sports digitalization, AI-powered event applications, and content commercialization.
  • Integrated Operation System: The collaboration aims to establish an integrated operation system combining AI-powered event tools, sports content, new media operation, and compliant commercialization.
  • Market Expansion and Commercial Implementation: Both parties will optimize AI application capabilities, enrich content offerings, expand communication reach, and broaden market channels to solidify Rego’s presence in sports-related businesses.
  • Future Development Strategy: The Group will continue to prioritize technology empowerment and compliant operation, increase investment in sports digitalization, AI-powered applications, and new media content operation, and expand its business boundaries.
  • Board Composition: The announcement confirms the current Board members, including Chen Ping (Chairman and Executive Director) and other executive and independent non-executive Directors.

Potentially Price-Sensitive Information for Shareholders

  • Major Strategic Move: The collaboration represents a strategic deployment into sports digitalization and AI, potentially unlocking new revenue streams and strengthening Rego’s market position in the sports IP and digital content sectors.
  • Commercialization of Sports IPs: The emphasis on compliant commercialization and AI-driven event tools could result in enhanced monetization and expanded market reach, factors that may positively influence future earnings and share value.
  • Innovation and Competitive Advantage: Leveraging accumulated expertise in AI, digital marketing, and new media operation could further differentiate Rego from competitors and improve sustainable operational capabilities.
  • Forward-Looking Commitment: The Group’s ongoing commitment to technological investment and innovation suggests a proactive approach to growth, which may impact investor sentiment and the company’s valuation.

Detailed Summary for Investors

Rego Interactive Co., Ltd has officially announced a significant collaboration between its wholly-owned subsidiary, Hainan Rego Network Technology Company Limited, and an independent third party. This collaboration focuses on co-developing sports IPs through a comprehensive one-year agreement aimed at incubation, content operation, and compliant commercialization of sports intellectual property.

Hainan Rego will spearhead the overall project, including decision-making, management, and compliance control. The partnering entity will provide agency support throughout the project’s lifecycle, leveraging a robust new media operation system. Together, they seek to build an integrated operation system that combines AI-powered event tools, sports content, and compliant commercialization methods.

The collaboration is a cornerstone in Rego’s strategy to digitalize sports and expand its AI-powered applications. Both companies will jointly optimize their AI capabilities, diversify their content matrix, expand communication and market channels, and implement commercial operations to reinforce Rego’s market presence.

Looking ahead, Rego plans to increase investment in sports digitalization, AI-powered applications, and new media content operation. The Group aims to leverage practical experience from this collaboration to explore new avenues for integrating sports and digital technologies, unlock commercial potential in sports IPs, and enhance its competitiveness and sustainability.

These developments, which reflect Rego’s commitment to innovation and expansion, have the potential to positively affect shareholder value and share price, especially as the company solidifies its position in the rapidly evolving sports and AI sectors.

Board of Directors

  • Mr. Chen Ping (Chairman and Executive Director)
  • Mr. Tian Huan
  • Mr. Zhang Yongli
  • Mr. Fan Lianshun
  • Mr. Xia Yuanbo
  • Mr. Chen Wei (Executive Directors)
  • Ms. Mo Lan
  • Mr. Shen Yunjia
  • Mr. Zeng Liang (Independent Non-Executive Directors)

Disclaimer

This article is for informational purposes only and does not constitute investment advice. Investors should conduct their own research and consult with professional advisors before making any investment decisions. The information provided reflects the latest available as of the time of publication and may be subject to change.




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