My Size, Inc. 2025 Annual Report: Strategic Developments, Key Risks, and Outlook

Overview

My Size, Inc. (“My Size” or the “Company”) is a Delaware-incorporated fashion technology company operating an integrated portfolio of businesses designed to address critical challenges in the fashion sector, including size and fit accuracy, excess inventory management, circular economy solutions, and international market distribution. The Company operates through various subsidiaries: MySize Israel 2014 Ltd., My Size LLC, Orgad International Marketing Ltd., Naiz Bespoke Technologies, S.L., New Percentil, S.L., Ten Peacks Ltd., and ShoeSize.Me AG.

My Size’s shares trade on the Nasdaq Capital Market under the symbol “MYSZ.” As of April 14, 2026, there were 4,818,164 shares of common stock outstanding. The aggregate public float as of June 30, 2025, was approximately \$4 million.

Key Developments and Initiatives

• Reverse Stock Split: All share and per-share information in this report reflects a 1-for-8 reverse stock split effected on April 19, 2024. This action may impact share price volatility and liquidity going forward.
• Acquisition Activity: My Size continues its aggressive roll-up strategy, having acquired Orgad, Naiz, the Percentil production unit, and ShoeSize.Me. Most recently, My Size acquired Casi Nuevo Kids, S.L. (the Percentil production unit), further strengthening its recommerce and circular economy capabilities.
• European Regulatory Tailwinds: The Company anticipates significant growth in its B2B Circular Solutions (Percentil) business, leveraging new EU regulations. The EU Ecodesign for Sustainable Products Regulation, approved in July 2024, requires fashion brands to report on unsold textile management from 2025 and bans the destruction of certain unsold products from July 2026. These regulatory changes are likely to boost demand for My Size’s managed recommerce infrastructure, especially across Spain, France, Germany, and Italy.

Key Risks and Forward-Looking Statements

The Company’s management has highlighted a number of risks and uncertainties that could have material impacts on financial performance and share value:

• Ongoing Losses and Capital Needs: My Size has a history of operating losses and may require additional capital to fund operations. The inability to raise capital on acceptable terms, or at all, could threaten its ability to continue as a going concern.
• Market Adoption and Technology Risks: The markets for measurement technology remain new and unproven. Achieving customer adoption for My Size’s products is not guaranteed.
• Integration of Acquisitions: There are risks around realizing the benefits from the acquisitions of Orgad, Naiz, Percentil, and ShoeSize.Me. The Company is also dependent on assets purchased from related parties, which introduces additional operational risk.
• Brand and Product Development: My Size’s growth depends on enhancing brand awareness, introducing new products, and continuous product improvement. Failure in these areas could limit market penetration.
• Competition: The Company faces competition from established and emerging players in both fashion technology and recommerce sectors.
• Management Reliance: Success is heavily dependent on key management personnel. Loss of key team members could disrupt operations.
• Macroeconomic and Geopolitical Risks: Economic downturns, financial market instability, liquidity risks, and adverse political/security situations in Israel (where significant operations are based) could negatively affect business.

Shareholder and Regulatory Information

• The Company is designated as a non-accelerated filer, a smaller reporting company, and is not an emerging growth company as of this report.
• No financial statement error corrections or restatements were reported for the period.
• There are no documents incorporated by reference in this filing.
• My Size is not a shell company.

Potential Price-Sensitive Information

• Regulatory Tailwinds: The EU’s new sustainability regulations are expected to create structural demand for My Size’s B2B recommerce solutions. This is a potentially price-moving catalyst, as it may position the Company for accelerated revenue growth and broader market adoption in Europe.
• Acquisition Execution: The Company’s continued acquisition strategy, especially the integration of Casi Nuevo Kids, S.L., may significantly impact future financial performance, operating leverage, and risk profile.
• Capital Requirements and Viability: The Company’s disclosure of ongoing losses and the need for further capital raises is a critical risk factor for investors and may affect share value if not adequately addressed.

Conclusion

My Size, Inc. is positioning itself at the intersection of fashion technology and the circular economy, with an integrated approach across size/fit solutions and recommerce. The combination of regulatory tailwinds in the EU and strategic acquisitions could drive meaningful growth. However, investors should be aware of continued operational losses, the need for additional capital, integration risks, and macro/geopolitical uncertainties, all of which could materially affect share value.

Investors should closely monitor regulatory developments in the EU, capital raising activities, and the Company’s operational execution in integrating new acquisitions for potential share price impacts.

Disclaimer: This article is for informational purposes only and does not constitute investment advice. Investors should carefully review the full annual report and consider their own financial situations and investment objectives. Past performance is not indicative of future results. The author does not hold any position in My Size, Inc. at the time of writing.

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