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Friday, March 6th, 2026

Prada Group 2025 Annual Results: Strong Revenue Growth, Versace Acquisition, and Financial Highlights





Prada S.p.A. 2025 Full-Year Results: Growth, Strategic Versace Acquisition, and Outlook

Prada S.p.A. Announces Robust 2025 Results, Strategic Versace Acquisition, and Positive Outlook

Key Highlights from Prada’s 2025 Full-Year Results

  • Net revenues: €5,717.5 million, up 9.1% at constant exchange rates (+7.8% organic growth).
  • Retail net sales: Increased by 9.3% at constant exchange rates (8.2% organic growth).
  • Miu Miu brand: Standout performance with retail net sales up 34.8% at constant exchange rates.
  • Geographic performance: Double-digit retail net sales growth in Americas (+17.7%), Middle East (+15.5%), Asia Pacific (+10.9%), with Europe (+4.7%) and Japan (+3.1%) also positive.
  • Profitability: EBIT Adjusted of €1,323.6 million (23.2% margin), reflecting the impact of Versace consolidation; Group profit for the year €851.9 million, up 1.6%.
  • Net financial position: Net financial deficit of €465.8 million, reflecting substantial investments and the Versace acquisition.
  • Dividend proposal: Final dividend of €0.166 per share, pending AGM approval.
  • Store network: 843 Directly Operated Stores (including 220 from Versace acquisition).
  • Major strategic move: Acquisition of 100% of Versace completed on December 2, 2025, for \$1,395 million cash.

In-Depth Analysis and Developments

Versace Acquisition – Strategic Impact

Prada Group finalized the acquisition of Versace, marking a major portfolio expansion and positioning the company as an even more dominant player in global luxury. Versace, with 220 stores added to Prada’s network, brings significant brand equity and international recognition. The deal was financed through a syndicated facilities agreement totalling €1.5 billion, including a €1 billion five-year term loan and a €500 million bridge facility, plus a €200 million seven-year bilateral loan. As of December 31, 2025, Versace contributed:

  • Net revenues: €684 million (consolidated from December 2, 2025).
  • Goodwill: €1,002.4 million provisionally recognized.
  • Assets: €486.8 million in right-of-use assets and €169.8 million in inventories added to the balance sheet.

The Group expects Versace to incur operating losses in 2026 as creative leadership transitions and repositioning actions take place, with a focus on high-quality, full-price sales and network optimization. The integration is expected to be completed in the second half of 2026.

Brand and Regional Performance

  • Prada: Retail net sales were broadly flat (-1%), demonstrating resilience in a challenging market, with sequential improvement in Q4.
  • Miu Miu: Delivered exceptional growth (+34.8%), driven by innovative campaigns and strong consumer engagement globally.
  • Church’s: Achieved 7.1% retail net sales growth, maintaining a positive trajectory.
  • Geographies: The Americas and Middle East saw the strongest growth, reflecting robust consumer demand; Asia Pacific also delivered double-digit growth despite ongoing macro challenges.

Financial Performance and Position

  • Gross margin: 80.3% of net revenues, up from 79.8% in 2024.
  • Operating expenses: €3,268.4 million, up €211.3 million, with increases in rentals, personnel, marketing, and depreciation linked to business growth and investments.
  • Net operating cash flow: €1,201.9 million after lease payments.
  • Net invested capital: €8,223 million, up €2,094 million, reflecting Versace’s impact and continued capital expenditure (€617.4 million).
  • Net financial deficit: €465.8 million (vs. €599.6 million surplus in 2024), primarily due to the Versace acquisition and strong capex outflows.
  • Lease liabilities: Rose to €3,092 million (from €2,375 million in 2024).

Capital Expenditure and Store Network Expansion

  • Capex: €617.4 million invested in retail, real estate, industrial, logistics, and digital infrastructure.
  • Store network: 843 owned stores (up from 609 in 2024), with expansion driven primarily by the Versace acquisition and selective new openings for Prada and Miu Miu.
  • Key openings and renovations in Shanghai, Singapore, New York, Hong Kong, Wuhan, London, and Tokyo.

Sustainability and Social Initiatives

  • Surpassed approved science-based targets for Scope 1 and 2 GHG emissions, advanced raw materials conversion, and promoted water stewardship and chemical management.
  • Gender Equality Certification achieved, and significant investment in people and culture through training and the 25th anniversary of Prada Group Academy.
  • Ongoing support for ocean education (SEA BEYOND project with UNESCO), urban greenery (Forestami), and cancer research (Fondazione Gianni Bonadonna).

Corporate Governance and Shareholder Information

  • Proposed final dividend: €0.166 per share, subject to approval at the AGM on April 30, 2026. Payment date: May 19, 2026.
  • Strong compliance with corporate governance codes and procedures; no treasury shares held as of year-end.
  • All financial covenants met, with undrawn credit lines of €1,398 million providing ample financial flexibility.
  • Audit and Risk Committee maintained robust oversight, meeting frequently and covering all critical financial, risk, and control topics relevant for shareholders.

Outlook for 2026 and Beyond

Prada S.p.A. remains focused on delivering above-market growth and organic margin progression (excluding Versace). Management acknowledges the dilutive effect of Versace’s consolidation on Group EBIT margin in 2026, with a target to resume progressive improvement from 2027. The integration of Versace, along with further investments in digital, sustainability, and retail excellence, positions the Group for continued long-term value creation.

Potential Price-Sensitive and Shareholder-Relevant Issues

  • Versace acquisition and integration: Short-term dilutive effect on profitability in 2026, with operating losses expected for Versace as strategic repositioning unfolds.
  • Dividend proposal: Potential for immediate shareholder returns, but dependent on AGM approval.
  • Strong cash flow and available credit lines: Ensures ongoing investment capacity and risk mitigation.
  • Resilience in core Prada and Miu Miu brands: Continues to support confidence in long-term growth, despite near-term margin pressure linked to Versace integration.
  • Capex and store network expansion: Positions Prada for continued market share gains and improved customer engagement.
  • 2026 creative transition at Versace: May lead to topline contraction but sets stage for a revitalized growth trajectory from 2027 onward.

Disclaimer: This article is based on Prada S.p.A.’s 2025 consolidated annual results and related corporate disclosures. It is for informational purposes only and does not constitute investment advice or a recommendation to buy or sell any securities. Investors should conduct their own research and consult with professional advisors before making investment decisions. The information is current as of the publication date and may be subject to change.




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