Sunday, July 27th, 2025

Newtrend Group IPO Sweetens Market with 16× Demand: Sucralose Giant Eyes 10–15% Pop Despite U.S. Trade Exposure

IPO Details

Purpose of IPO

  • Raising up to HKD 221 million through offering 10.585 million H-shares at HKD 18.9–20.9 per share.

  • Use of proceeds:

    • Expansion of production facilities in China, Thailand, and Indonesia.

    • Working capital for global distribution and R&D.

  • This is clearly a growth-driven IPO, not meant for debt repayment.

Oversubscription

  • Retail tranche was oversubscribed 16×.

  • Margin financing for public offer reached approximately HKD 360 million.

IPO Placement & Shares

  • Offer Breakdown:

    • Hong Kong public offer: 1.0586 million shares (10%)

    • International placement: 9.5268 million shares (90%)

  • Total Shares Post-IPO:

    • Final shareholding structure reflects approximately 11–12.4% float post-listing, depending on over-allotment.

  • Day-1 Outlook:

    • High oversubscription, small float, and anchor backing point toward a strong first-day performance.

Institutional & Anchor Investors

  • Cornerstone Investors:

    • He Win: ~HKD 50 million (about 25–26% of the offering)

    • Reynold Lemkins: ~HKD 10 million (about 5%)

  • Institutional Subscription:

    • The international tranche was fully allocated

Conclusion: Strong anchor commitments, full institutional book, and no early exits suggest solid IPO support.

Investment Bankers & Sponsors

  • Sponsor and Lead Manager:

    • Guosen Securities (HK)

  • Joint Global Coordinators / Bookrunners:

    • Citic International Securities and others

This strong syndicate helps ensure a successful launch and price stability on listing day.

Company Overview

Business Model & Industry

  • Newtrend produces food-grade glycine and sucralose, used as sweeteners in beverages, foods, and pharmaceuticals.

  • It operates production facilities in China and Southeast Asia, exporting to over 40 countries.

Financial Health

  • Estimated ~35.2% of revenue comes from the U.S., exposing the company to international trade fluctuations.

Market Position

  • One of China’s leading producers of sweeteners.

  • Competitive advantage lies in geographical production diversity and global customer base.

Management Team

  • While specific names are not disclosed in available summaries, the company has been operating for nearly 20 years, indicating experienced leadership.

Sector & Macro Trends

a. Sector Trends

  • Global demand for sugar substitutes like sucralose is increasing due to rising health consciousness.

  • Functional foods and clean-label ingredients are growing in popularity worldwide.

b. IPO Timing

  • Subscription period: 30 May – 4 June 2025

  • Listing date: 10 June 2025

c. Economic Environment

  • Macroeconomic backdrop supports healthy eating and natural sweetener industries, though U.S.-China trade tension may affect exports.

d. News & Developments

  • Financial media flagged concern over trade exposure, particularly U.S. tariffs affecting the ~35.2% of Newtrend’s export revenue.

e. Market Conditions

  • Hong Kong IPO market is showing positive investor appetite during this period, particularly in consumer and specialty chemical sectors.

f. Prospectus Summary

  • Growth plans include production expansion and international market diversification.

  • Emphasizes increased R&D, capacity, and supply chain resilience.

g. Risk Factors

  • Heavy dependency on U.S. market (35.2% of revenue).

  • Global sugar substitute markets are competitive and price-sensitive.

  • Raw material price volatility is also a concern.

h. Growth Strategy

  • Expand plants in Southeast Asia.

  • Broaden global distribution channels and diversify export destinations to reduce market risk.

i. Ownership & Lock-in

  • Cornerstone investors hold approximately 30–31% of offered shares.

  • Standard lock-up periods of 6–12 months likely apply to anchor investors and insiders.

📊 Peer Comparison Table

Company Name Listing (Ticker) Market Cap (HKD) P/E Ratio P/B Ratio Revenue (HKD M) Net Margin (%) ROE (%) Revenue CAGR (3Y) U.S. Exposure (%)
Newtrend Group 02573.HK (IPO) ~2.0 B (est.) N/A N/A N/A N/A N/A N/A 35.2%
Fufeng Group 0546.HK ~6.5 B ~6.5× ~0.7× ~23,500 ~9% ~11% ~8% ~10%
Yunnan Energy Intl 1298.HK ~3.2 B ~10× ~1.2× ~3,000 ~10% ~14% ~12% <5%
Zhejiang Medicines 600216.SH ~15.0 B ~13× ~1.8× ~16,800 ~11% ~13% ~10% ~20%
PureCircle (Historical) LSE (Acquired) ~2.0 B (pre-2020) ~18× ~2.5× ~1,100 ~8% ~10% ~15% ~30%
Ajinomoto Co., Inc. 2802.T (Japan) ~80.0 B ~20× ~3.0× ~100,000 ~10% ~15% ~6–7% ~25%

🧩 Notes on the Comparison

  • Newtrend’s Data (IPO Stage):

    • High U.S. revenue concentration at 35.2% raises exposure risk but reflects strong sales to developed markets.

    • Margin and ROE data will clarify post-IPO once financials are publicly available.

  • Peer Averages (across relevant companies):

Metric Peer Average
P/E Ratio ~13×
P/B Ratio ~1.8×
Net Margin ~10%
ROE ~13%
Revenue CAGR ~10%
U.S. Exposure ~18%
  • Valuation: Newtrend’s implied valuation (~HKD 2 B) is within the norm for mid-tier players but must be confirmed with financials.

  • Growth: Global peers show steady growth and stable ROEs, which Newtrend must replicate to justify IPO enthusiasm.

  • Risk: Its 35.2% U.S. exposure is the highest among peers, making it more vulnerable to trade policy shifts or tariffs.

  • Upside: If Newtrend achieves peer-average margins and ROE, it could justify a forward P/E multiple of 10–15× post-IPO.

c. 10-Day Sector Trends

  • Hong Kong’s mid-cap consumer and chemicals segments are showing 3–5% upside in the week prior to IPO.

  • Momentum supports moderate price appreciation at listing.

IPO Allotment Result

  • Retail portion oversubscribed 16×

  • Margin financing of approximately HKD 360 million signals high leverage participation

  • Full institutional uptake confirms strong backing

Final Assessment

  • Estimated First-Day Price Range: HKD 22.00–24.00

  • Performance Expectation: Mild to strong upside (~10–15%) anticipated on listing day.

  • Is It Worth Subscribing?:

    • Yes, for investors targeting stable, medium-term growth in health-oriented ingredients.

    • Watch for U.S. policy risks and FX exposures.

Prospectus Download

https://www.hkexnews.hk/listedco/listconews/sehk/2025/0530/2025053000073.pdf

Thank you

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