Beijing Health (Holdings) Limited Announces Strategic Expansion into Sports and Digital Sports Industries in China

Beijing Health (Holdings) Limited (Stock Code: 2389) has made a significant move to diversify and strengthen its business portfolio by acquiring a major stake in the burgeoning Chinese sports and digital sports industries. This strategic expansion is expected to align the Group with high-growth sectors, potentially impacting its share value and long-term growth prospects.

Key Points of the Announcement

• Acquisition Details: On 29 May 2026, United Win International Corporation—a wholly-owned subsidiary—entered into a share purchase agreement for the entire issued share capital of a target company. The target company owns a 40% equity interest in Beijing Zhongtian Sports Development Co., Ltd. (“Zhongtian Sports”).
• Entry into Sports and Digital Sports: Upon completion, Beijing Health (Holdings) Limited will officially enter the Chinese sports and digital sports industries, marking a strategic shift from its traditional healthcare business.
• Transaction Classification: The acquisition does not constitute a discloseable transaction under Chapter 14 of the Hong Kong Listing Rules, as all applicable percentage ratios are below 5%. Thus, it is not subject to reporting, announcement, or shareholder approval requirements.

About Zhongtian Sports

• Ownership and Reputation: Zhongtian Sports is a limited liability company in China, held 40% by the target company and 40% by the Chinese Athletics Association. It leverages authoritative resources and digital technology to build a comprehensive sports industry platform.
• Business Segments: Zhongtian Sports operates across six key segments: digital technology, sports agency, youth training and education, certification services, event services, and sports health. Its ecosystem integrates government, enterprise, and user sides, providing a closed-loop for digital sports supervision and services.
• Digital Platform Strength: Zhongtian Sports has built digital ecological platforms for sports management centers under the General Administration of Sport of China, serving over 500 event enterprises, 600 venue/equipment enterprises, and collaborating with over 100 education and sports institutions. It partners with major brands (China Mobile, NIKE, Tencent, Alibaba) and organizations (All-China Federation of Trade Unions, Securities Association of China).
• User Engagement: Its flagship product, “Digital Heartbeat APP”, dominates China’s road running sector, covering marathons, cross-country races, and cycling. It integrates online/offline services and innovates the “sports + big health + entertainment + digital marketing” model.

Strategic Benefits and Reasons for the Acquisition

1. Integrated Ecosystem: The acquisition allows the Group to build a three-in-one ecological closed loop—connecting government, enterprises, and users—consolidating competitive barriers and establishing a leading position in sports digitalization.
2. Rapid Entry into High-Growth Market: Zhongtian Sports covers athletics, mountaineering, chess, and other fields, achieving a full-track layout and capturing development dividends in digital sports. Notable operational data:
   • “Digital Heartbeat APP” with tens of millions of users and 75% market share in event services.
   • Over 6,000 events served, 12 million event registrations, media exposure of 200 million, and public reach of over 400 million.
   • Over 30 professional athletes signed, 100+ brand collaborations, annual exposure exceeding 100 million.
   • 800 professional training sessions, 22,000 participants, 110 institutions, 400,000 children participants, media exposure over 20 million.
   • 2,000+ industry certification projects, 5 World Athletics dual-certifications, 25 industry standards, cooperation with 600+ entities.
   • Sports health activities with 2 million participants, collaboration with 70+ medical institutions and 300+ experts, health content reach of 4.5 million.
3. Synergy with Existing Business: The move enables a dual-wheel drive of “medical health + sports fitness,” fostering data integration, cross-diversion of customers, a richer product matrix, and enhanced brand influence.
4. Vast Industry Potential: China’s sports industry is a trillion-scale market. Zhongtian Sports holds 120 trademarks and 122 software copyrights, and has passed ISO9001 and ISO27001 certifications. It is recognized as a National High-Tech, Dual-Soft, and Innovative SME, with a clear growth path for the pan-sports digital ecosystem.
5. Positioning in Sports Technology: Zhongtian Sports is advancing in AI avatars, large-model competitions, digital collections, and virtual events—opening new revenue streams and positioning the Group at the forefront of sports tech innovation.

Potential Impact on Shareholders and Share Price

• This acquisition represents a pivotal strategic move, aligning the Group with China’s national strategies of “Healthy China” and “Strong Sports Nation.”
• The expansion from “medical care + elderly care” to “proactive fitness + health management” positions the Group for long-term growth and market leadership.
• The significant operational scale, authoritative partnerships, and technology-driven platforms could potentially enhance shareholder value and influence market perception.
• The acquisition, while not requiring shareholder approval, is expected to strengthen the Group’s business foundation and growth momentum.

Board Composition: As of the announcement date, the Board consists of four Executive Directors and four Independent Non-Executive Directors, led by Chairman Zhu Shi Xing.

Disclaimer

This article is for informational purposes only and does not constitute investment advice. Potential investors should conduct their own due diligence and consult a qualified financial adviser before making any investment decisions. The information is based on company announcements and is subject to change.

北京健康（控股）有限公司宣佈戰略性進軍中國體育及數字體育產業（廣東話版本）

北京健康（控股）有限公司（股份代號：2389）近日宣佈，正式進軍中國體育及數字體育產業，這項收購動作有望為公司帶來新增長動力，並可能影響股價及股東價值。

報告重點

• 收購詳情：於2026年5月29日，旗下全資子公司United Win International Corporation，簽署協議收購一目標公司全部股本。該目標公司持有北京中天體育發展有限公司40%股權。
• 正式進軍體育及數字體育：收購完成後，北京健康（控股）將正式進入中國體育及數字體育產業，業務由傳統醫療擴展至健康管理及主動健身領域。
• 交易分類：此次收購未達港交所第14章需披露交易門檻，毋須報告、公告及股東批准。

關於中天體育

• 股權及聲譽：中天體育為中國有限責任公司，股權由目標公司及中國田徑協會各持40%。公司依靠權威資源與數字技術，打造體育產業生態平台。
• 業務板塊：涵蓋數字技術、體育經紀、青訓教育、認證服務、賽事服務、體育健康六大板塊，構建政府、企業、用戶三方閉環服務。
• 數字平台優勢：已為多個體育管理中心建立專業數字平台，服務逾500賽事企業、600場館設備企業，合作超過100教育體育機構。合作夥伴包括中國移動、耐克、騰訊、阿里巴巴等知名品牌。
• 用戶市場：主打產品“數字心跳APP”為中國路跑領域領先平台，覆蓋馬拉松、越野賽、騎行等，整合線上線下服務，創新“體育+大健康+娛樂+數字營銷”模式。

收購原因及戰略利益

1. 生態閉環：收購有助建立政府、企業、用戶三位一體閉環，鞏固競爭壁壘，領先體育數字化領域。
2. 快速切入高增長市場：中天體育覆蓋田徑、登山、棋牌、小球等多領域，享受數字體育產業紅利。運營數據包括：
   • “數字心跳APP”擁有數千萬註冊用戶，賽事服務市佔率達75%。
   • 累計服務6000+賽事，1200萬+賽事註冊，媒體曝光2億次，觸達4億人次。
   • 簽約並服務30+職業運動員，100+品牌合作，年度曝光逾1億次。
   • 舉辦800場專業培訓，2.2萬人參與，110機構合作，兒童活動吸引40萬人參加，媒體曝光逾2000萬次。
   • 完成2000+行業認證項目，5項國際田聯雙認證，參與25項行業標準制定，合作600+行業實體。
   • 體育健康活動吸引200萬人參與，合作70+醫療機構、300+專家，健康內容觸達450萬人次。
3. 與現有業務深度協同：實現“醫療健康+體育健身”雙輪驅動，數據技術融合、客戶交叉導流、產品矩陣豐富、品牌影響力提升。
4. 行業空間廣闊：中國體育產業規模達萬億級，中天體育獲得多項認證並持有120商標、122軟件著作權，已通過ISO9001及ISO27001認證，擁有明確增長路徑。
5. 科技領先布局：中天體育佈局AI虛擬人、大模型賽事、數字藏品、虛擬賽事等前沿領域，開拓新收入來源，提升集團科技領先地位。

對股東及股價潛在影響

• 此舉符合中國“健康中國”“體育強國”國策及公司“健康大業”使命。
• 業務由“醫療+養老”擴展至“主動健身+健康管理”，有望推動長期增長及市場領導地位。
• 大規模運營、權威合作、科技平台或提升股東價值、影響市場預期。
• 雖無需股東批准，收購預期將增強集團業務基礎及增長動力。

董事會組成：公告日董事會由四位執行董事及四位獨立非執行董事組成，主席朱世興領導。

免責聲明

本文僅供參考，並非投資建議。投資者需自行進行調查並諮詢專業財務顧問。資訊或有變動，請以公司公告為準。

View BJ HEALTH Historical chart here